In other words, preparing for something is emotionally rewarding and more importantly, it adds to the overall experience. According to Google, researched-obsessed consumers are driven by three things: Getting excited, getting confident, and creating the best experience possible. #2 Meet customers’ need for researchingĪs we’ve said before, today’s consumer is research-obsessed. This can help you build trust and it’s a great way to differentiate yourself from the competition.
Instead of just telling them who you are, you can show them. Street View allows you to be transparent and show customers you don’t have anything to hide. This makes authenticity more important than ever before. Most Americans are exposed to around 4,000 to 10,000 ads each day and we no longer trust advertising messages blindly. Mistrust of institutions, of governments, of businesses, and of marketing. One of the most important benefits of Google Maps Street View is trust. So, if you’re not familiar with the specific benefits of Street View yet, here’s a list of seven benefits you don’t want to miss. While the use of Street View as a marketing tool may not be widespread yet, it’s likely that both the use and importance of it will increase in the years to come.
STREET VIEW GOOGLE MAPS LICENSE
And don't worry, Google Maps uses technology that automatically blurs faces and license plates, so you don't have to worry about unwarranted privacy.
This allows them to get excited about your place even before walking through the doors. By using Street View you give prospects and customers the chance to take a virtual tour around your business. I was wrong! Street View is a powerful tool that adds an extra dimension to your presence on Google. I used to think that Google Maps Street View was just a cool (and unnecessary) feature that no one really used, but guess what. So, this week, we’re zooming in on Google Maps Street View that is far more than just a cool feature.Īnd, if you’ve missed our articles about Google Maps Marketing, Google My Business optimization, and ways to improve your Google Maps ranking, you can find them here, here, and here. What can Google Maps Street View do for your business?įor the past month, we’ve been giving Google Maps Marketing tips and tricks that can help businesses improve their ranking on Google, but we’ve got more tips up our sleeves.
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